{"id":28351,"date":"2026-06-30T17:20:25","date_gmt":"2026-06-30T15:20:25","guid":{"rendered":"https:\/\/bernardforever.fr\/orange-festival-tour-2026\/"},"modified":"2026-07-03T16:09:41","modified_gmt":"2026-07-03T14:09:41","slug":"orange-festival-tour-2026","status":"publish","type":"post","link":"https:\/\/bernardforever.fr\/en\/orange-festival-tour-2026\/","title":{"rendered":"Orange 2026 Festival Tour"},"content":{"rendered":"\n

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As part of its 2026 festival tour, Orange wanted <\/strong>to connect with a young, tech-savvy audience eager for new experiences. To support this campaign, Bernard Forever<\/strong> designed a sheet of temporary tattoos that will be distributed on five dates during the tour.<\/p>\n\n\n\n

Background<\/h2>\n\n
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For its tour ,<\/strong> Orange<\/strong> has created \u201cChic & (Re)Connect<\/strong>, \u201d<\/strong> an immersive space inspired by the beach, designed as a relaxing retreat in the midst of the events.<\/p>\n<\/div><\/div>\n\n

The booth featured several activities: charging stations, technology demonstrations, beauty samples, a photo booth, exclusive offers\u2026 and a temporary tattoo bar.<\/p>\n\n

Bernard Forever<\/strong> designed all of the tattoos distributed at the five festivals on the tour: Papillons de Nuit, Garorock, Les Eurock\u00e9ennes, Musilac, and Rock en Seine.<\/strong><\/p>\n\n

The Challenge<\/strong><\/h2>\n\n

Orange<\/strong> was looking for an activity that would blend naturally into the festival atmosphere while <\/strong> reinforcing its brand image<\/strong>, without giving the impression that it was handing out promotional items.<\/p>\n\n

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Custom temporary tattoos for brands<\/a> are the perfect way to achieve this goal: they draw visitors to <\/strong>the booth, create an experience<\/strong>, and keep the brand alive long after the event is over.<\/p>\n<\/div><\/div>\n\n

The challenge was to create a sheet<\/strong> of temporary tattoos that people would want to wear not only during <\/strong>the festival, but also after the event. The visuals had to be trendy<\/strong> enough to appeal to a young audience<\/strong>, while staying true toOrange’s<\/strong> visual identity.<\/p>\n\n

The Creation<\/strong><\/h2>\n\n

We have developed a series of tattoos inspired byOrange’s <\/strong>graphic style,while <\/strong>incorporating the visual elements typical of festivals: summery illustrations, graphic designs, and bright colors.<\/p>\n\n

Each design has been created so that it can be worn on its own or paired with others, allowing everyone<\/strong> to create their own selection<\/strong>.<\/p>\n\n

This approach is fully in line with our experience with temporary tattoos for festivals<\/a>, where each design is created to be worn with pleasure.<\/p>\n\n

Constraints<\/strong><\/h2>\n\n

This project was carried out on a particularly tight schedule: all designs had to be created, approved, and ready for production in less than a month<\/strong>.<\/p>\n\n

The tattoos also had to meet several requirements:<\/p>\n\n