Bernard explains Black Friday!
Haveyou heard of Black Friday?
No ? Well, as Martin Luther King said: ” Nothing is more dangerous in the world than true ignorance and conscientious stupidity. ” … in short: if you don’t want to be dangerous, we strongly recommend you read the rest of this article.
A little culture goes a long way!
Two theories have been put forward to explain the origins of the term Black Friday “.
Black Friday takes place the day after Thanksgiving. American retailers offer unbeatable promotions, attracting huge numbers of shoppers to their stores on a single day. This wave of shoppers travelling en masse forms a veritable black tide. CQFD.
The other hypothesis put forward is that Black Friday refers to a time when accounts were kept by hand. They were often written in red because they were in deficit, until the holiday season, when they were in surplus: and therefore written in black! It was this anecdote that inspired Jeanne Mas to write one of her greatest hits, “En rouge et noir”.
Today, Black Friday has become an international phenomenon! You don’t have to have stuffed your turkey the night before to enjoy it – France has adopted it.
Stronger than an HM x Balmain launch, Bernard invites you to enjoy it peacefully on your sofa, and offers you a crazy discount on the whole site.
Enjoy shopping at Bernard’ s!